90% of Aviation Media Companies Still Rely on Manual Systems. The Smart Ones Are Moving Fast.

Aviation is a high-precision industry. Your clients expect speed, accuracy, and clarity — whether you're delivering data insights, running events, or managing content subscriptions.

But inside many aviation companies?

The back-end systems don't match that standard.

• Subscription renewals are still tracked in Excel
• Leads from global events sit in inboxes
• Customer support starts from zero every time
• Marketing campaigns sound the same — regardless of who's receiving them

Over 90% of aviation media and data firms still run on disconnected, outdated tools. But the ones growing fastest in 2025? They've already upgraded — aligning operations with how they actually work.

At CloudPrism, we help aviation businesses leave manual systems behind and move into intelligent, connected growth — powered by Salesforce.

1. Disconnected CRM Systems = Missed Opportunities

Your teams collect valuable data. But it's often locked in different platforms — CRM, billing tools, event systems, spreadsheets.

• Sales sees one version of a client
• Support sees another
• Marketing guesses what content should go out

How CloudPrism Solves This:

• Data lives in silos → Unified CRM with Sales Cloud + Data Cloud

• No visibility across lifecycle → Real-time dashboards for sales, service, and marketing

• Missed buyer signals → CRM Analytics tracks behavior and highlights risk

With all systems speaking the same language, your teams finally move in sync.

2. Aviation Subscription Renewals Deserve Structure

Enterprise-grade subscriptions. Tiered pricing. Long-term contracts. Aviation renewal cycles are complex — and too important to be managed manually.

• Delayed reminders
• Missed upsell moments
• Poor customer experience

CloudPrism's Approach:

• Manual follow-ups → Automated renewal journeys with Revenue Cloud

• Sales & CS out of sync → Shared contract status via Sales Cloud

• Missed expansion opportunities → Upsell triggers from usage patterns and engagement data

Renewals become predictable — and revenue growth becomes repeatable.

Renewals become predictable — and revenue growth becomes repeatable.

3. Event Leads Shouldn't Go Cold After the Flight Home

You ran a great booth. Your sessions were packed. The energy was high. But what's your plan after the event?

• A bulk email to everyone?
• A week of radio silence?
• Manual CRM uploads?

That's how strong leads go cold.

With CloudPrism + Salesforce:

• Generic follow-ups → Role- and session-based journeys in Marketing Cloud

• Lead distribution delays → Auto-routing from event tools into Sales Cloud

• No event ROI tracking → Real-time attribution in CRM Analytics

Events finally deliver on their pipeline potential.

4. Support Needs Context to Deliver the Right Response, Fast

Aviation customers expect you to know who they are — their contract, their plan, their past support history.

But most support reps are guessing. They're toggling between tools, missing information, and escalating more than they should.

CloudPrism Brings It All Together:

• Service Cloud surfaces account context instantly
• Slack + CRM integration enables live team collaboration
• Case routing and knowledge bases reduce time-to-resolution

Your support feels personal, informed, and fast.

5. One Message Won't Work for Every Aviation Audience

Your audience includes OEMs, airport managers, investors, data buyers, and fleet operators. Each one expects relevance. But most campaigns still treat them the same.

That's why engagement stays flat.

What We Do:

• Use Pardot (Account Engagement) to segment by behavior, role, and vertical
• Build automated, journey-based email campaigns
• Score leads based on meaningful activity, not just opens

Your content finally lands where it should — and your pipeline proves it.

6. You Can't Scale What You Can't Measure

If you don't know what's working, you can't repeat it. And if you don't know what's failing, you can't fix it.

CloudPrism gives aviation teams the visibility to make better decisions — faster.

• CRM Analytics shows campaign performance, retention trends, and buying signals
• Sales, marketing, and CS work from the same data
• Leadership plans ahead, not behind

The guesswork ends. The strategy gets sharper.

Final Thoughts: You Lead in Aviation. Let Your Systems Catch Up.

You've built something great — but manual systems are slowing you down.

At CloudPrism, we don't just plug in Salesforce. We design aviation-specific solutions that match how your teams actually sell, support, and scale.

If you're tired of losing time, leads, and revenue to broken processes — we're here to help.

Let's Talk

Still relying on spreadsheets and disconnected systems to run your aviation business?

• Let's change that.
• Talk to CloudPrism about building a smarter, more scalable Salesforce solution — tailored to how your teams really work.